CRC Group, a leading wholesale specialty insurance distributor in North America, announced the appointment of Angela Alaniz to the position of Chief Digital Officer for their Commercial Solutions division. This appointment further underscores CRC Group's unwavering commitment to data and its determination to remain at the forefront of digital innovation within the insurance industry.

In February 2019, CRC Group launched its data and analytics strategy by creating its REDY platform, designed to help CRC Group producers deliver better insights and outcomes to clients by leveraging the organization's data. Since the launch of this strategy, the wholesaler has been breaking new ground by providing a variety of unmatched tools to help clients win business and outperform competitors.

"Our strategy is not just about our data and the amount we have amassed over the years; it is truly how we leverage data to deliver results to our clients throughout each interaction," said Neil Kessler, president and chief operating officer of CRC Group. "Under Angela's leadership, we have been leading the way within our space on data and analytics. Each CRC producer is armed with actionable tools, like the REDY Index, Go To Market capabilities, and much more. I'm excited to see what the next chapter in our journey holds with Angela at the helm," said Kessler.

Alaniz has been with CRC Group since 2010 and has served in various roles, most recently as senior vice president of digital solutions, focusing on bolstering the wholesaler's sales process by developing proprietary digital tools. Under Alaniz's leadership, REDY has continued to evolve with new enhancements and features designed to meet the changing demands of the insurance marketplace.

“Our data and analytics strategy is not a new thing for us. From the beginning, we took a value-driven approach and have been developing our strategy, tools, and deliverables for years,” said Angela Alaniz, chief digital officer. “We are proving our value in this realm each day by providing better outcomes for clients, and we will continue to demonstrate our differentiation as we continue to build out new digital capabilities,” said Alaniz.